We all know how fast Twitter has taken off over the last year or two and how many people now connect themselves every second to other users around the world. This real-time medium enables millions of Tweets to be exchanged worldwide and is now one of the most talked about social media strategies for promoting and marketing businesses.
So why should bloggers engage in this Tweet-world?
It is a great way to build communities around your brand or blog. By communicating with like minded people (aim for targeted followers and follow those whose interests lie in the same field) you create an awareness of your blog and increase visitor numbers to your site.
Tweet about your latest blog post, or throw a question out there to get a discussion started. Whatever you decide to tweet, make it relevant to your site or the subject on which you base your blog (without spamming) and include links and tags. The tags help fellow tweet-folks find you on a keyword search and can be a great way of increasing the number of people that see your Tweet.
Keep an eye on the Trending Topics and if you have something to say, use these keywords as a basis - you’ll find you appear amongst the hundreds of others tweeting about this particular area and again, increase the likelihood people will find you and start following you. All this generates those much needed visitor numbers to your blog and guess what…it’s all free!
A great post which gives more of an insight into the way bloggers can make the most out of Twitter can be found here on Social Media Examiner. Darren Rowse, more widely known as the man behind Problogger.net, gives an interview with some great advice on Twitter for bloggers.
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