Shopzilla’s free affiliate program - turning quality traffic into revenues

Posts Tagged ‘affiliate training’

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Understanding earning reports in our affiliate program

Friday, March 20th, 2009
Using our affiliate program, you make earnings when Shopzilla traffic, which is generated by your website, results in revenue for Shopzilla. Earnings typically depend on how the Sponsored Shopping Content is integrated into your site. Make sure it is contextually linked to your own content. It will also depend on the nature of your user’s activity on Shopzilla.
The Shopzilla Publisher Earning Reports can be shown for any date. It can be filtered by day, week, month or placement ID. Then, it can be secondarily filtered by day, week or month. You can also sort the reports by any of the columns presented, ascending or descending.
The illustration below shows what you might see if you created a earnings report (here for “Last 7 Days”). The different columns, consisting of Impressions, Clicks, Click thru Rate, Earnings, eEPC (=effective Earnings per Click) and eCPM (effective Commission per Mille - Impressions), are explained in detail.
Shopzilla Publisher Program - reporting

Shopzilla Publisher Program - reporting

Click on image to enlarge
In order to receive feedback on how to increase your earnings, please feel free to contact our Shopzilla Publisher team. Just click on the “Contact Us” link located at the right top corner of the Publisher portal. We will get back to you within 48 hours and provide you with helpful tips and suggestions on how to earn more.

Also, click the “Contact Us” link if you have general questions regarding your earnings report in our affiliate program.

Important note: It is entirely possible to generate clicks to Bizrate.co.uk with NO revenue. This occurs when the clicks you direct to Shopzilla do not result in revenue generating activity.

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Posted in Payments & Reporting, Tips & Tricks | 5 Comments »

Providing your payment information

Thursday, March 19th, 2009

Shopzilla Publisher program - payment information

Due to the fact that the UK Shopzilla Publisher program is still under construction, there are still some minor pitfalls on the way to the perfect portal.

For instance, providing us with your payment details can be a bit confusing. What you can see at the moment is a text tailored to an US audience only, because we are temporarily using features of the US Shopzilla Publisher program. Please ignore it and just select “Non U.S. Resident”, as shown below:

payment information

Shopzilla Publisher payment information

On the next screen, “Are you a U.S. tax payer?” please select “No”.

payment information

Shopzilla Publisher payment information

The next step will allow you to provide us with your PayPal account details.

payment information

Just type in your information and click on “Submit”. That’s it.

As soon as this feature is fully adjusted to the UK, we will notify you here!

At the moment, we are just able to provide PayPal as a payment method. However we are going to offer alternative payment methods such as wire transfer in the future.

best regards,

Your UK Shopzilla Publisher team

p.s.: in case you are VAT-registered in the UK, please get in touch with us!

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Posted in Payments & Reporting | No Comments »

Use Placement IDs for better ad performance

Saturday, February 21st, 2009

The Shopzilla UK Publisher Program makes Placement IDs available for your use to help track the effectiveness of your chosen assets, or their placement on your website. You can define and use unique Placement IDs on different sections of your website to track your earnings on a more granular level.

For example, let’s say you have a Shopzilla UK Publisher Program ad on the top of your homepage and one placed at the footer of your homepage. You can define Placement ID 1 to identify the ad on the top, and Placement ID 2 for the ad in the footer. The Shopzilla UK Publisher Portal Reporting will allow you to break down your earnings by Placement ID. By using Placement IDs, you can fine tune and optimize ad placement to ensure that you are maximizing your website’s earning potential.

Picture_8

A few important things that you need to remember about the use of Placement IDs:

1) A Placement ID must always be used.

2) The default Placement ID is 1. You may leave it as 1 for all of your assets if you do not wish to take advantage of Placement IDs. Just remember Rule #1: A Placement ID must always be given!

3) Placement IDs must by a positive integer. Zero, decimals, negative numbers, and non-numeric characters are not allowed. Should you pass a Placement ID with a character that is not allowed, it will convert to the default ‘Placement ID 1′.

4) Placement IDs 1-99 available and are visible in the Shopzilla UK Publisher Portal Reporting. If you use Placement IDs above that, you won’t be able to see any earnings associated with them through the Shopzilla UK Publisher Portal Reporting. Placement IDs that are not formatted properly will converted to Placement ID ‘0’, and Publishers will not be paid.

Start using Placement IDs today to get better insight into ad performance. If you have any questions about using Placement IDs, please contact us.

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Posted in Assets tutorials, Info on Publisher Program, Tips & Tricks | 5 Comments »

Video tutorial - how to get text links

Tuesday, February 10th, 2009

Most Shopzilla Publisher program ads contain nice pictures and are very eye-catchy. Beside banner ads, text links are unmissable. Together with dynamic leaderboards, text links are very valuable and are offered by Shopzilla’s publisher program, too. They can directly be integrated in a text or a navigation bar on your website.

Shopzilla provides text links in a number of different ways:

- You can link to a department within Bizrate*

- You can link to a popular result from Bizrate’s search engine*

- You can link to a page on Bizrate*

In order to get text links, you just need to:

- log on to the portal

- select the “Get content” tab and the “Text links” link

- choose the text link of your choice

- open the HTML code

- and copy and paste it to your website

Please watch our video tutorial “How to get text links” for a detailed explanation, how you can create your own custom text links.

*Shopzilla also operates the BizRate consumer feedback network that collects millions of consumer reviews of stores and products each year. The publisher program promotes Bizrate, so that your users will make the best shopping experience. Besides comparing products they will also be able to read customer reviews and store ratings.

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Posted in Assets tutorials, Tips & Tricks | No Comments »

Video tutorial - how to get search boxes

Tuesday, February 10th, 2009

Shopzilla Publisher program offers search boxes as well.

You can choose to link your search box directly to one of Shopzilla’s categories or you can link it to the Shopzilla homepage. Clearly matching the subject of the search box to the content on your website is likely to help generate more searches. Other than banner ads and text links, it’s recommended to put just one search box on your site.

All you need to do is:

- log on to the portal

- select the “Get content” tab and the “Search boxes” link

- choose the search box of your choice

- open the HTML code

- and copy and paste it to your website

Please watch our video tutorial “How to get search boxes” for a detailed explanation.

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Posted in Assets tutorials, Tips & Tricks | No Comments »

Video tutorial - how to get stock banners

Monday, February 9th, 2009

Shopzilla Publisher program offers a wide range of stock banners.

In the Publisher portal you can choose stock banners in six different formats. The stock banners provided cover many different Bizrate categories and products. New stock banners are regularly added.

All you need to do is:

- log on to the portal

- select the “Get content” tab and the “Stock banners” link

- choose the department/category of your choice and select the banner you prefer

- open the HTML code

- and copy and paste it to your website

Please watch our video tutorial “How to get stock banners” for a detailed explanation.

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Posted in Assets tutorials, Tips & Tricks | No Comments »

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