Shopzilla’s free affiliate program - turning quality traffic into revenues

Archive for the ‘Publisher Program Updates’ Category

How Many Offers Does it Take? 64-bits Worth!

Tuesday, August 24th, 2010

Hey Publishers,

As our offer inventory continues to grow, so do the unique identifiers we assign to each product and offer.

Users of our Catalogue API and FTP Data Feed should be sure that their processes will be able to handle a 64-bit signed integer datatype as we approach unique identifier 2147483648. This will apply to both our productID (”PID”) and offerID (”OID”) integers.

Why 2147483648?  The number 2,147,483,647 is the maximum value for a 32-bit signed integer. For more on the wonderful world of prime numbers, see what Wikipedia has to say!

Shopzilla Unveils New Logo

Thursday, July 8th, 2010

You may have recently noticed that Shopzilla has undergone a brand transformation complete with new look and logo.

sz_publisher_uk_330x110

Some more information about it an be found here in Shopzilla’s press release:

LONDON- Shopzilla, Inc today unveiled its new company logo that represents the new visual identity for the company, in line with its mission of changing retail for the better across its growing portfolio of products and services for retailers, advertisers, content publishers, and consumers.

The new logo draws from the company’s heritage as a  trusted authority in online shopping. The streamlined typography and bold colour palette reinforce the company’s distinguished image, combined with a modern spin on its iconic and beloved flaming shopping cart, representing Shopzilla’s upbeat and innovative company culture.

“Our new logo truly represents the next phase in the evolution of Shopzilla, Inc. We are passionate about changing retail for the better and believe that our new brand identity reflects our position as a key influencer in helping shoppers shop and sellers sell. We created this new logo as a reminder to our partners and customers of our commitment to this mission. Our collective passion for this work leads us to innovate and find solutions that continue to evolve our growing portfolio of products.” said Bill Glass, President of Shopzilla, Inc.

The new logo represents Shopzilla, Inc’s continued evolution in products and services for shoppers, retailers, content publishers, and advertisers. Its websites of the same moniker, Shopzilla.com, Shopzilla.co.uk, Shopzilla.fr and Shopzilla.de, will also be rebranded with the new mark.

About Shopzilla, Inc.
Shopzilla, Inc. manages a premier portfolio of online shopping brands in the US and Europe, consisting of Bizrate, Beso, Shopzilla, PrixMoinsCher, and SparDeinGeld. Shopzilla connects shoppers with over 100 million products from tens of thousands of retailers with its unique portfolio of engaging and informative websites. Reaching a global audience of over 40 million shoppers each month through both its destination websites and affiliate network, Shopzilla is a leading source of sales and consumer feedback for online merchants and retail advertisers. With offices in Los Angeles, San Diego, and London, the company operates sites and business services in the United States, the United Kingdom, France and Germany. Shopzilla, Inc. is owned by Scripps Networks Interactive (NYSE:SNI).

Earning Reports: new updates

Thursday, November 5th, 2009

Are you familiar with our estimated earnings, payments and balance reporting data?

We appreciate that being able to view your reports is extremely important, so lately we have made many improvements in order for you to get even more from this tab.

With this great update you will once again be able to view your daily estimated earnings both within the Publisher Portal ‘Home’ page reporting snapshot pod, and the more comprehensive ‘View Reports’ tool.

Thanks to improvements, the reporting tool is now even better!

Thanks to improvements, the reporting tool is now even better!

Notable Improvements:

  • ‘View Reports’ will allow you to view historic earnings data within a 24-month date range
  • Publishers previously unable to view estimated earnings data due to usage of Placement IDs above 99 will be able to view an aggregate total of their estimated earnings, currently labeled as ‘<not-yet-defined>’ (#)
  • The reports are also available for download in csv, xls and xml formats if you prefer to look at them off-line.
  • Not new but worth mentioning, check your payment history

Check out our other blog posts for information on how to measure the success of your traffic, understanding your payment and earnings reporting.

Any questions or queries, please do not hesitate to contact the Shopzilla UK team who will be happy to assist.

Dynamic assets: Build your very own banner!

Thursday, July 9th, 2009

Shopzilla Europe are pleased to announce the launch of dynamic assets. Now you can build your own, individual ads.

Within the portal of our affiliate program you are now able to build dynamic assets based on top keyword or category search results, as well as build comparison shopping assets for specific products.  These dynamic assets refresh their content each time your website page is loaded, offering your users a fresh shopping experience each time they visit your website.

dynamic-banners-create-your-own

Build your very own banner with Shopzilla's dynamic assets

Here a few highlights of what this feature include:

1) Publishers are now able to create dynamic assets based solely on category.  This will allow the creation of more generic dynamic assets.  An example of a good use of this sort of dynamic asset would be a placement on a fashion website.  Rather than displaying products defined by a keyword, you will now be able to create a dynamic asset displaying results according to product popularity in a chosen category. This means you will always have the hottest items in your banner.

2) Why not be more specific and create a ‘Product Pod‘ with the dynamic asset within certain categories? This feature allows you to add a comparison shopping experience to your site. However please note that the function of a ‘Product Pod’ asset is to allow for a comparison shopping experience, so you may find instances of a category not retrieving any results if we can’t offer any price comparison for the particular product you have chosen.  This is because there aren’t any available products with multiple offers aligned to them that would support a comparison shopping experience.  (For instance, we don’t have any products in the category “Candles & Home Scent” that have multiple offers aligned to them …I know, seems crazy…so, sadly, you won’t be able to build a ‘Product Pods’ asset for your favourite  vanilla scented candles, as the same candle isn’t necessarily sold by more than one merchant, although we have a great choice of vanilla scented candles.  But you will be able to build one for your favourite mp3 player or laptop.) Best thing to do is to check on BizRate first, whether the product you want to promote has a  “Go compare” site.

3) Another nice element of the dynamic content is that you are in control over the appearance of the ad you want to place on your website. This means you are pretty much the designer of you own banner. Choose the colours that best match your site.
To create a dynamic asset, log into the UK Shopzilla Publisher Portal and choose the ‘Get Content’ tab. From here you will find a “Dynamic Assets” link. If you need any help creating these assets, please Contact us.

Enjoy!

XML-based FTP Data Feeds now available

Thursday, July 2nd, 2009

We are pleased to announce that we are now offering our shopping content in the form of our XML-based FTP Data Feeds, too. This allows Publishers to add their own price comparison section onto their site or add more choice to their existing inventory.

Shopzilla now offering XML product feed

XML data feeds - Get your own price comparison started on your site

With Shopzilla’s affiliate program FTP Data Feeds, Publishers are able to easily download BizRate’s entire inventory of merchant product offers from one FTP location.  As a Publisher we give you the flexibility to download only the product offers found in categories that are of use to you.

If you are an experienced affiliate marketer and e-commerce is your bread and butter, then think about utilizing our XML FTP Data Feed product!  If you are interested in our feed product, you will find more information what is necessary by  applying for the feed product on our blog or contact Shopzilla Publisher Team for any further questions!

Enjoy!

New Office Supplies banner ready to roll!

Monday, June 15th, 2009

Calling all Publishers! Due to an increasing demand from our Affiliates we are happy to introduce Bizrate’s newest Stock banner for Office Supplies.

office-supplies-advertising-banner

Get our latest Stock banner featuring Office Supplies

Be one of the first to implement it onto your site and reap the benefits …REMEMBER : increased clicks = increased revenue! Attract your audience with a well-placed and up-to-date banner advertising office supplies such as office chairs, desks, stationary and more…

Don’t miss out on this latest version, find it now available in different formats in the portal and let the clicks begin!

New BizRate site is live!

Wednesday, May 20th, 2009

We are excited to announce that Shopzilla has refreshed its sister site BizRate.co.uk and given it a makeover.

BizRate relauch - quick and easy price comparison

BizRate Relaunch: quick and easy price comparison

You will notice that the pages look cleaner but the main improvement is really that it the site is now a lot faster. This means you will find what you are looking for a lot quicker which will make home shopping even more convenient. Besides the speed, the re-launched BizRate site has been given a more consistent looks and feel. This makes it much easier to navigate and find the product you are looking for in no time.

As the banners and links of the Publisher Program are powered by BizRate UK, this change brings along benefits to you as Publisher, too. People clicking on of your Shopzilla Publisher banners will have a much better shopping experience which hopefully leads to better results for you.  It’s a win-win situation for everyone  involved: We are happy that we are doing even a better job in enabling shoppers to quickly and easily find, compare and buy any product they are looking for. Of course this makes our  shoppers happy. And with people liking the BizRate site and getting into the shopping mood, your shopping hints will  pay out for you, too.  With our fast refreshed site you should be earning more though the Publisher Program.

Please have a look yourself and see the difference. We also appreciate your feedback. Tell us about how you like the new BizRate.

Dynamic banners - get ready!

Thursday, May 7th, 2009

Example of a Shopzilla Publisher US dynamic asset

Shopzilla Publisher Teamhas worked hard to deliver you a top of the range product thus enabling you to become successful Publishers. That’s why we have been investing a lot of our time and resources in developing a new feature: dynamic assets.

What’s so special about them?

1. As the name says, the ads are ‘dynamic’ - the offers you display change just as offers on BizRate do. This way you never risk linking to a product that’s no longer available!

2. Dynamic assets feature will enable you to populate the ads with products you choose - you build dynamic assets based on top keyword or category search results, or build comparison shopping assets for specific products.

3. You can choose the length of your creative - if you are an experienced affiliate marketer, you probably know that sometimes short description works better; in other cases long creative, including more details, will be more attractive to your readers/customers. Our new type of ads give you best of both words, with the choice of ads with long or short descriptions!

4. Customize your assets to complement your website’s design -  you will have the full control over the appearance of your dynamic ads: from the background colour to the link colours before they’re clicked, when they’re clicked and when you’re thinking about clicking them. And more!

Are you excited? We certainly are!!

So now the big question - when can our Publishers expect this new feature to be available? Well, it will be available on 7th July and onwards.

Shopzilla Publisher Program - we’re expanding!

Thursday, May 7th, 2009
german and french flag plugged in computer

First we take Manhattan, then we take Berlin...and Paris!!

Yes, the struggle for world domination in affiliate marketing world never ends! After conquering the United States and recent launch in UK the time has come to take on continental Europe. And following Shopzilla Europe path, France and Germany will be the first two countries to enjoy the benefits of Shopzilla Publisher Program.

With the preparations to get the show on the road at full speed, we are hoping to get the French and German portals ready in no time. Watch this space for further updates!

FTP data feed product - what’s it all about

Wednesday, May 6th, 2009
Apply for Shopzilla XML data feed!

Apply for Shopzilla XML data feed!

If you are an experienced affiliate marketer and e-commerce is your daily bread think about utilizing our XML based FTP-data feed product! Shopzilla Publisher Program is offering a powerful tool enabling our e-commerce publishers to download BizRate.co.uk inventory (partly or whole) from one ftp location and display it on their own websites.

What do you need to do?

1. Consult your website developers. Incorporating XML feed takes some development effort - make sure that your website fulfils the requirements!

2. Apply for FTP-data feed product. Log in to your account and go to Data Feeds tab. Try to describe as well as possible how you will use our feed - this will speed up the assessment process.

3. Once we have accepted your application we will send you Shopzilla Mutual Nondisclosure Agreement - make sure you sign it and return it!

4. Once the paper work is out of your way and you have received your access key you can access our ftp location and test the feed.

Pretty straight forward, isn’t it? And remember, if you have any questions, contact Shopzilla Publisher Team!

  • Blog Calendar

    September 2010
    M T W T F S S
    « Aug    
     12345
    6789101112
    13141516171819
    20212223242526
    27282930