Christmas is nigh…
So it’s time to think about Christmas again. Well, if truth be told, most of us have been thinking about it since August (thanks to those cards and decorations peppering shop windows) and it seems to be getting earlier every year.
Put a twinkle in your eye with early Christmas earnings
Consumer habits are rapidly changing and stores adapt to feed those habits. If shoppers wish to plan ahead and buy Christmas presents in late Summer, why shouldn’t they have the same great deals that last minute shoppers benefit from? Some of you may be aghast by the sight of dancing Father Christmases when the sun is still high in the sky at 6pm. Others may delight in the early festivities.
More and more people are preparing themselves in the weeks, even months, in the run up to the jolly holidays so that when the 24th December arrives they can look at their panic striken pals, still hunting for that perfect gift, with an expression that implies “told you so”.
Shopzilla’s got some fabulous gift ideas on our site and we offer some great product ads to go alongside. If you were already starting to think about doing something Christmassy for your site, why not integrate our Christmas banners and take advantage of the fact that people are already looking for decorations, Christmas lights and those extra xmassy stocking fillers..and if you’re getting yourself in the festive mood, why not your site as well!
Get in early for some pre-December earnings.
Try creating a wish list, including a dynamic ad in your navigation bar, or even a text link amongst your product reviews.
Have a look at this example* to get you going:
If you’d like any assistance in finding certain products within our portal, please do not hesitate to contact Emma.
*In the UK portal, find this example in various formats under Christmas –> Gifts, Flowers and Food
