The Shopzilla UK Publisher Program makes Placement IDs available for your use to help track the effectiveness of your chosen assets, or their placement on your website. You can define and use unique Placement IDs on different sections of your website to track your earnings on a more granular level.
For example, let’s say you have a Shopzilla UK Publisher Program ad on the top of your homepage and one placed at the footer of your homepage. You can define Placement ID 1 to identify the ad on the top, and Placement ID 2 for the ad in the footer. The Shopzilla UK Publisher Portal Reporting will allow you to break down your earnings by Placement ID. By using Placement IDs, you can fine tune and optimize ad placement to ensure that you are maximizing your website’s earning potential.
A few important things that you need to remember about the use of Placement IDs:
1) A Placement ID must always be used.
2) The default Placement ID is 1. You may leave it as 1 for all of your assets if you do not wish to take advantage of Placement IDs. Just remember Rule #1: A Placement ID must always be given!
3) Placement IDs must by a positive integer. Zero, decimals, negative numbers, and non-numeric characters are not allowed. Should you pass a Placement ID with a character that is not allowed, it will convert to the default ‘Placement ID 1′.
4) Placement IDs 1-99 available and are visible in the Shopzilla UK Publisher Portal Reporting. If you use Placement IDs above that, you won’t be able to see any earnings associated with them through the Shopzilla UK Publisher Portal Reporting. Placement IDs that are not formatted properly will converted to Placement ID ‘0’, and Publishers will not be paid.
Start using Placement IDs today to get better insight into ad performance. If you have any questions about using Placement IDs, please contact us.
Tags: affiliate tools, affiliate tracking, affiliate training, video tutorials
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